One of the biggest concerns I hear from direct sellers when they contemplate blogging is the fear of what to write about. “How will I think up new stuff to write all the time?” “I’m not an expert on anything!” As a result, they paralyze themselves into complete inaction.
But here’s a news flash. Your blog doesn’t HAVE to be a great work of literature (in fact it shouldn’t be!) And it doesn’t have to be the length of War & Peace either (and it shouldn’t be!) Here’s a little test. Get out a pen right now, and come up with 3 things your customer can do right now to solve a problem he/she has. Now this should not involve BUYING anything. Instead, if you sell kitchen products, it might be 1) Plan weekly menus, 2) Prep veggies ahead of time, and 3) Stock up on staples. Quick and easy, right? And that’s the foundation of a blog post…3 quick and easy ways to save yourself headaches at dinnertime.
Don’t let your need to be perfect or your fear of not having all the answers keep you from writing the blog that will help you make more money! Just get out there, share little tips, and make the world a little better for someone. After all, someone NEEDS your content right now! You are solving PROBLEMS, after all. Don’t keep it to yourself! Get out there and start blogging! You’ll be glad you did.
And if you’re ready to start blogging for your direct sales business, you may be interested in my new course, Blogging for Direct Sellers. You can get all the details by clicking here.
What do you think? How have you overcome your fear and gotten started blogging? Would love to read your comments below!